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LA Rams Ranked 121st Out Of 122 In ESPN’s 2016 Ultimate Standings

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Of all the major franchises in North American sports, the Rams are next-to-last.

Los Angeles Rams Owner Stan Kroenke
Los Angeles Rams Owner Stan Kroenke
Kirby Lee-USA TODAY Sports

ESPN released their Ultimate Standings for 2016 in which they rank all 122 franchises from the four major North American sports leagues, and the Los Angeles Rams came in next to last.

The rankings grade each franchise on eight metrics: title track, ownership, coaching, players, fan relations, affordability, stadium experience and bang for the buck. The Rams ranked below 100th in five of them:

Overall: 121
Title track: 58
Ownership: 121
Coaching: 109
Players: 106
Fan relations: 121
Affordability: 97
Stadium experience: 120
Bang for the buck: 74


One thing I’m not sure about is how the surveys ESPN uses gauged Rams fans. The rankings cite a survey from consulting firm Maddock Douglas, one from NetReflector, an opinion research firm, and one from the Warsaw Sports Marketing Center. Did they only survey the St. Louis market? Over what timeframe? Was it a blend of St. Louis and Los Angeles-based responses?

For example, the “ownership” metric is gauged based on “honesty; loyalty to core players and the local community.” I’d guess St. Louis-based respondents would offer starkly different survey responses than Los Angeles-based ones...

Overall, it’s just not an impressive indication of the franchises’ relative standing for fans, at least not where things sit as of today.

If we’re looking for a silver lining though, there’s an apparent one. The Rams made the top half of the standings in just one metric: title track. That metric represents “Championships won or expected within the lifetime of current fans.” That’s at least a glimmer of hope where ESPN otherwise offers very little to Rams fans.

As for Owner Stan Kroenke, the Rams (obviously) were the lowest of his three franchises on the list. The Colorado Avalanche came in at 77th while the Denver Nuggets were 101st.

If nothing else, the Rams should see themselves make some kind of jump in the 2017 ESPN Ultimate Standings if only because they have (nearly) nowhere to go but up.