The biggest free agent signing this year for the St. Louis Rams could arguably be new wide receiver Kenny Britt, who played well under head coach Jeff Fisher with the Tennessee Titans. Britt, at 25-years old, was an interesting gamble for the Rams. He was pretty good in his first two seasons in the league, but he hasn't been able to be as productive in his last three. In fact, last season, Britt couldn't even eclipse 100 yards ... total.
There are a couple of reasons why Britt was a good sign by the Rams. The main one is his cost and potential upside. The Rams signed Britt to a one-year, $1.4 million dollar deal, a good deal since the Rams don't know the production they'll get from Britt. He has flashed the ability to be a No. 1 receiver in an offense in the past and he has the build of one at 6'3. Britt has also had to work with average quarterbacks throughout his career with the Titans, like Jake Locker.
There's also the fact that signing Britt should make the Rams current receivers better. Tavon Austin aside, every other receiver on the Rams roster could be at risk of losing playing time. The receivers likely to lose the most playing time are Brian Quick and Austin Pettis.
Pettis could be a reliable threat for the Rams on third down and in the red zone, but Quick is another story. Quick has been disappointing in his tenure with the Rams, and although the Rams keep saying that year three should be the year for Quick, this move looks like a strong just-in-case move.
Will Britt become a good receiver for the Rams? Hopefully. If Britt can be a solid threat, that would be great for the other receivers, and, like a domino effect, you should see more production from guys like Jared Cook, Tavon Austin, Chris Givens and Stedman Bailey. One receiver could help give the Rams a better offense. Signing Britt won't prevent the Rams from drafting a receiver, but it should prevent them from relying on a rookie if it doesn't pan out. If Britt gets in trouble with the law again or someone beats him for a starting spot, Britt can be demoted or released with no problem. You have to like no-risk moves like this.