Lets point out the obvious before we start, Sam Bradford is far and away the X-Factor for this offense. He's the franchise QB and this team will go as far as he takes them but i would venture to say Brian Quick is a little bit less important or just as important to this offense as Sam is in this upcoming seasons. If you don't know why by now, you haven't been watching the Rams for very long...

via cdn3.sbnation.com

This Wide Receiving corps has been down right atrocious since Sam stepped in his rookie season to take a below average team one game from the playoffs. Drops and inconsistency has plagued damn near every wide receiver on the roster. The only silver lining being a slot receiver by the name of Danny Amendola. We got "flashes" from other Wide Receivers but nothing substantial. It has been these "flashes" that have built up the pride of St. Louis Rams fans and then crushes them with injuries and mediocrity. Enter Brian Quick. Quick was picked for one reason and one reason only, to be Sam's number one receiver. He knows the expectations that have been put at his feet and if he did not, Steven Jackson sure let him know:

"Hes um... big receiver... big target... he has a bit of a ways to go and what i mean by that is comin from Appalachian and nothing against it but its a difference. its a difference on this field its a difference on a mentality of a pro and you know with coach Sherman im pretty sure he will get him right but over the next 6 weeks hes gonna have to work really hard to get ready to prepare for a long season because were gonna lean heavily on him. hes a high draft pick and we need someone on the outside to make plays and you know im challenging him right now that were gonna need him over these next 6 weeks to prepare himself to be a standout on this team."

Steven, challenge accepted:

"I'm in my playbook," Quick said. "Every day I come out here to get better and I want to be that guy who can help the team. If that's what it takes, if (Jackson) wants to challenge me, I'm going to step up to the plate and make plays and do the things I need to do to help the team and be a better player."

We can no longer say lets temper expectations because expectations came with him being the first pick in the second round. They increasingly came when SJax made that comment above ackowledging Brian Quick has to have a good year for this not only Sam and this offense to succeed but this team as a whole. Then reached a max when Quick accepted the challenge. With those tidbits and the fact that this team has been number one receiver deprived for years, this coaching staff can't slow Quick into the playbook, they have to take the initiative and "rush" the process because he'll be out there as a starter ready or not. And in order for Sam and this offense to thrive, he has to shatter expectations in order to do so. No pressure...