Chris Mortensen of ESPN is reporting that the St. Louis Rams and owner Stan Kroenke will fire head coach Steve Spagnuolo and General Manager Billy Devaney. That possibility has been hinted at for weeks now, mostly through rumors. A few suggested that owner Stan Kroenke had yet to make up his mind. Nothing official has been reported on the matter by the Rams.

As for what happens now, the Rams will start a search for a new head coach and General Manager. A few names have been tossed around the rumor mill already, including current Chargers GM A.J. Smith and big fish like Jon Gruden and Jeff Fisher. The Gruden rumors took a big hit when Gruden said over the weekend that he will stay in his ESPN broadcasting job.

Spagnuolo finished his third season with at 10-38, the worst mark of any NFL head coach in franchise history. Spagnuolo still has a few defenders in the media and among fans, mostly thanks to a decent body of work with the Rams defense and an easy going demeanor. However, in the NFL, coaches don't get a second and third chance at $2 million per season and with hundreds of millions of dollars on the line.

Spagnuolo had tremendous control over personnel moves that have not turned out well for the Rams over the years. The overall lack of talent and depth contributed heavily to the team's struggles, particularly on offense.

We'll be here 'round the clock with reaction and more news as it happens. Follow us on Twitter for even more @TurfShowTimes.