Dance and sports have always had much more in common than often perceived, especially when it comes to strength, coordination, physical endurance and discipline. While professional athletes take dance classes to heighten their coordination and flexibility, professional dancers often perform and train year-round for at least 8 hours  day, burning more calories and acquiring a fitness level above many professional athletes. Still, the public often separates the two, overlooking the athletic components of dance and the artistic qualities of sports. For the first time in st. louis histroy, Dance St. Louis- the leading non-profit organization that has been bringing the worlds best dance to St. Louis for over 42 years- has joined forces with the St. Louis Rams, St. Louis Cardinals, and the St. Louis Blues to launch a PSA campaign that unites dance and sports as part of its 2008/2009 season announcement.